INCA were engaged by Red PR and Samsung to create a subtle bespoke area to compliment the grand opening of the Zaha Hadid Architects designed Mathematics: The Winton Gallery in the Science Museum in their role as Museum sponsors.

Paying homage to Dame Zaha Hadid’s design in the gallery, we mimicked the airflow and sweeping curves from the gallery’s central space, with the Samsung blue lighting and vinyls which flowed along the ground and walls leading to the new gallery. 

To further enhance the guest experience, ‘VR Stations’ were strategically placed to allow users to immerse themselves in the latest technology. In addition, a interactive bespoke digital sound and light projection installation wowed the guests.

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